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Swatch | Moonswatch Mission to the Moon | SO33M100 | | Sold | Undated | Full-set | 42mm | Sports Chronograph | Quartz Chronograph

The Mission to the Moon (SO33M100) is the anchor of the Bioceramic MoonSwatch collection. This reference is distinguished by its direct and faithful homage to the original Omega Speedmaster Professional. Its steel-grey Bioceramic case, black dial, and white hands mimic the exact aesthetic of the classic Moonwatch, including details like the asymmetrical case and the "Dot over 90" on the tachymeter bezel. By translating the industry's most iconic chronograph design into an accessible, non-limited format, Swatch and Omega created a global phenomenon.


Swatch was conceived by engineers at ETA SA and guided by the formidable commercial strategy of Nicolas G. Hayek, the brand repositioned the Swiss-made timepiece as an accessible, artistic, and fun fashion accessory. The name itself, a contraction of "Second Watch," defined its new market category. The immense financial success of this high-volume, low-cost model provided the foundation for Hayek's new corporate entity, SMH (later The Swatch Group), to acquire and rebuild cornerstone luxury maisons such as Blancpain and Breguet.


Overall Grade: 9 / 10 | Like New Condition Production: Undated Contents: Full-set Genre: Sports Chronograph
Size: 42.00mm Thickness: 13.25mm Lug Width: 20mm
Case: Grey Bioceramic, matte finish Bezel: Black Bioceramic, fixed tachymeter insert Dial: Black, printed markers, tri-compax sub-dials Hands: White pencil hands
Crown: Grey Bioceramic, push-pull crown and pushers Crystal: Biosourced glass, domed Bracelet: Black velcro strap Caseback: Grey Bioceramic, solid Movement: Quartz Chronograph Caliber: Swiss Ebauche